Framing Analytic Requirements Using Decision Modeling
James Taylor, Decision Management Solutions
There’s no debate that the power of analytics comes from driving data-driven decision-making in an organization. Nevertheless, most analytic projects have only the vaguest sense of which decisions they are trying to improve, how those decisions are actually made now, and how they will be made analytically in the future. Most organizations can’t even really tell which decisions they should apply analytics to. This tutorial will introduce a new approach – decision modeling – for defining requirements for analytic projects. It will show how an explicit focus on decision-making identifies powerful opportunities for analytics. Decision models allow you to accurately assess what data and analytics are really needed and how they will improve results. Decision models keep analytic projects on track, aligning business, IT and analytic participants, and ensuring that analytic projects will have a real business impact.
Specific skills include:
- How to define decision requirements using the Decision Model and Notation (DMN) standard and apply this technique in a standard project framework (CRISP-DM)
- How to use decision models to identify analytic opportunities and focus the analytic projects that result
- How decision modeling can be used to clarify real data needs, tie analytics to business results and improve usability of analytic applications.
About the Speaker
James Taylor is a leading expert in how to use business rules and analytic technology to help companies improve decision-making and develop an agile, analytic and adaptive business. He provides strategic consulting to companies of all sizes, working with clients in all sectors to adopt decision-making technology. James has taught hundreds of people how to use decision modeling and is the author of multiple books and articles on decision management, decision modeling, predictive analytics and business rules. He writes a regular blog at JT on EDM and is a contributor to standards such as the BABOK® Guide and the Decision Model Notation (DMN) standard.